Privacy policy
26 Semptember, 2026
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SD43/1 The Good Health Co. by LV Pharmacy
Privacy Notice
Last updated: October 2026
Your Privacy At The Good Health Co., we use your personal information to provide safe, appropriate and confidential healthcare.
This notice explains what information we collect, why we use it, when we may share it and the choices and rights you have.
1. Who we are and how to contact us The Good Health Co. is the clinical service provided through LV Pharmacy.
Data controller: LV Care
Trading name: The Good Health Co by LV Pharmacy Data protection contact: DPO@LV.care
The data controller is the organisation responsible for deciding how and why your personal information is used.
We handle personal information in accordance with the Data Protection (Jersey) Law 2018 and applicable professional confidentiality requirements.
You can contact the Data Protection Officer using the email address above. Other contact details are provided at the end of this notice.
2. What information we collect
Depending on the service you use, we may collect:
- Personal and contact details: your name, date of birth, address, telephone number, email address and relevant details about a parent, guardian or representative.
- Health information: your medical history, symptoms, allergies, current and previous medicines, diagnoses, consultations, treatment plans, prescribing decisions, monitoring, side effects, test results and information received from other healthcare professionals.
- Clinical measurements: where relevant, measurements such as height, weight, blood pressure, pulse, temperature and oxygen saturation, together with examination findings.
- Genetic or pharmacogenomic information: where relevant to your care, such as information that may help a prescriber consider how you might respond to particular medicines.
- Administrative and payment information: appointment details, correspondence, invoices and payment records.
We only collect information that is relevant and necessary for the purpose for which it is being used.
3. How we collect your information
We usually collect information directly from you during appointments, consultations, booking, forms, telephone calls, video consultations or other communications.
Where appropriate and lawful, we may also receive information from your GP, specialists, other healthcare professionals, pharmacies, laboratories, a parent or guardian, or someone referring you to the clinic.
If we receive information from another source, we will provide information about this where required by law, subject to any applicable legal exceptions.
4. Why we use your information and the legal basis
We use your information to provide and manage healthcare, including consultations, assessments, prescribing, medication reviews, monitoring, follow-up, referrals and communication with other healthcare professionals where appropriate.
Depending on the services offered, this may include minor ailments, ADHD medicine management, sleep, women’s health, travel health, weight management and other clinical services.
We may also use relevant information to manage appointments and payments, maintain clinical records, check the quality and safety of our services, respond to complaints, investigate incidents, meet professional and legal obligations, and protect patients.
Under Jersey’s data protection law, we must have a valid legal basis for using personal information. The basis depends on what we are doing and may include providing a service you have requested, complying with a legal obligation, protecting someone’s vital interests, or pursuing a legitimate interest such as maintaining safe clinical services and appropriate governance.
Health information and genetic information receive additional legal protection. We will only use them where the requirements for processing this type of information are also met, including where necessary for healthcare and treatment.
Where we rely on your consent for a particular use of information, you can withdraw that consent. This will not make processing already carried out lawfully before withdrawal unlawful. Some information may still need to be retained or used where another legal basis applies.
We will not use your information for an unrelated purpose without a lawful basis and, where required, providing you with further information or obtaining your consent.
5. Who we may share your information with
To provide safe and coordinated care, we may share relevant information with:
- Your GP, specialist or other healthcare professionals involved in your care.
- Laboratories, pharmacies or other providers involved in your treatment.
- Approved providers of clinical records, appointment booking, communication, IT, secure storage or payment services.
- Regulators, public authorities or other organisations where disclosure is required or permitted by law.
We share only the information that is relevant to the purpose and take appropriate steps to protect it. Where required, we put suitable agreements and security arrangements in place with organisations that handle information on our behalf.
6. Sharing information with your GP
Sharing relevant information with your GP can help support safe prescribing, continuity of care and appropriate follow-up. Where lawful and appropriate, we may send your GP information about your consultation, treatment or prescribing.
If you have concerns about information being shared with your GP, please contact us in writing so we can consider your circumstances and discuss the implications with you.
There may be circumstances where sharing information is necessary for safe treatment or prescribing. If essential information cannot be shared, we may be unable to provide or continue a particular service.
We may also disclose information without your agreement where the law permits or requires it, including in certain safeguarding or serious safety situations.
7. Sharing information with specialists and organisations outside Jersey
Where your care requires it, we may share relevant information securely with a specialist or healthcare provider outside Jersey, including in the UK, for assessment, diagnosis, medication management, treatment or follow-up. Information received from that provider may be added to your clinical record.
When information is sent outside Jersey, we will follow the applicable legal requirements and use appropriate safeguards where required. The countries involved and safeguards used depend on the actual providers and systems used by the clinic.
8. Telephone calls, video consultations, photographs and digital tools
- Video consultations: We do not routinely record video consultations. We make a clinical record of the consultation instead.
- Telephone calls: Calls may be recorded only where there is a clear clinical or governance reason and an appropriate legal basis. If a call is to be recorded, we will tell you at the start and obtain consent where required.
- Clinical photographs or screenshots: These will only be taken where clinically necessary. We will make you aware and seek your consent where appropriate. They must be handled through approved systems and stored securely as part of the clinical record where relevant, rather than on personal devices or accounts.
- Digital and AI tools: We may use approved digital services to support booking, communication and clinical record-keeping. If an approved AI transcription tool is used for a consultation, we will inform you and ensure suitable safeguards are in place. A clinician remains responsible for checking the accuracy of any transcript used in your care. We take care to verify recipients, limit the information shared and use approved systems for clinical communications.
9. How we protect your information
We use appropriate technical and organisational measures to protect personal information from unauthorised access, loss, misuse, alteration or disclosure. Access is restricted to people who need the information for their role, and staff and service providers are expected to maintain confidentiality.
If a personal data breach occurs, we will assess it and take the action required by law, including notifying affected people or the relevant authority where necessary.
10. Cookies, analytics and website security
Essential cookies
Some cookies are needed for our website to work properly and securely. These cannot be switched off.
Analytics (Google Analytics)
With your consent, we use Google Analytics to understand how visitors use our website, such as which pages are visited and how people find us. This helps us improve the site. Google Analytics collects information such as your device, browser, approximate location (city level) and the pages you view. It does not tell us who you are, and we do not use it to collect health information or details of any consultation.
Analytics cookies are only set if you accept them through our cookie banner. You can change your choice at any time using [the “Cookie settings” link in our footer].
We keep analytics data for [2 / 14] months.
Spam protection (Google reCAPTCHA)
Our website forms use Google reCAPTCHA to protect against spam and automated abuse. reCAPTCHA collects information such as your IP address, browser details and how you interact with the form, and sends it to Google for analysis. We use this because we have a legitimate interest in keeping our website and inbox secure. Your use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service.
International transfers
Google may process this information outside Jersey, including in the United States. Where this happens, Google provides safeguards recognised under data protection law to protect your information.
11. How long we keep your information
We keep personal information only for as long as it is needed for the purpose for which it was collected, taking account of legal, professional, regulatory and clinical requirements. The retention period depends on the type of record and the service provided. Clinical records may need to be kept after your treatment ends.
When information is no longer required, it will be securely deleted or anonymised in accordance with the applicable retention arrangements. You can contact us if you would like more information about how long a particular type of record is kept.
12. Your data protection rights Under Jersey’s data protection law, you may have the right to:
- Access the personal information we hold about you.
- Correct information that is inaccurate or incomplete.
- Request deletion of information in circumstances where the law allows this.
- Restrict how information is used in certain circumstances.
- Object to certain uses of your information where the legal conditions are met.
- Receive or transfer a copy of certain information in a usable format, where the right to data portability applies.
- Withdraw consent where we rely on your consent for a particular use.
These rights are subject to legal conditions and are not absolute in every circumstance. For example, healthcare records may need to be retained where there is a legal or professional requirement to do so.
To exercise a right or ask a question, contact DPO@LV.care. We may need to verify your identity before responding and will respond within the applicable legal time limit.
13. Children and young people
We provide services to children and young people where appropriate. We consider their age, understanding, maturity, wishes, treatment consent and any relevant parental responsibility or safeguarding concerns.
Consent to healthcare treatment is separate from the legal basis for using personal information. A parent or guardian does not automatically have unrestricted access to all information about a child. Information may be shared with a parent, guardian or another person where lawful and appropriate, taking account of the child’s rights, safety and best interests.
14. Automated decisions
We do not make decisions about your clinical care solely by automated processing without meaningful human involvement. If our use of automated decision-making changes in a way that affects your rights, we will update this notice and provide any further information required by law.
15. Changes to this notice
We may update this notice when our services, systems or legal requirements change. The latest version will be made available on our website or on request.
16. Questions, concerns or complaints If you have questions about how your information is used, or wish to exercise your rights, contact our Data Protection Officer:
Email: DPO@LV.care
Postal address: LV Care Group, 2nd Floor, Charles House, Charles Street, St.Helier, Jersey, JE2 4SF
Telephone: +44 (0)1534 707070
You also have the right to raise a concern with the Jersey Office of the Information Commissioner (JOIC). Information about contacting the JOIC is available at jerseyoic.org.
JOIC Registration No. 61604 JFSC
Business registration No. RBN32317
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